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Nacos unite… we have nothing to lose but las fresas

27 December 2006

From Number of Rich is Growing Steadily (Herald, 27 December 2006)

According to the United Nations, wealth in Mexico continues to be concentrated in the hands of a few. The country´s richest 10 percent control 35 percent of the nation´s wealth, while the poorest 10 percent have 1.6 percent. That means wealth is more concentrated than in the United States, where the top 10 percent holds 30.5 percent of the wealth.


The result in Mexico is two competing world views, known as “naco” and “fresa.”

In a nutshell, fresas are usually preppy rich kids, more interested in U.S. culture than Mexican.

The naco stereotype is of a less educated and darker skinned person who likes Mexican wrestling and street tacos.

That division, more than economics or politics, may better describe the spiritual separation that emerged over the summer between followers of Calderón and López Obrador.

A popular online cartoon, Fresa y Naco, has become a hit on the YouTube Web site. It bitingly exposes the differences between the two Mexicos.

The character Fresa, which means strawberry in Spanish, has pale skin, peppers his speech with English phrases to sound cool and recoils when he hears Mexican regional music.

Describing the protest camps that López Obrador set up in Mexico City over the summer to dispute the election results, he is apoplectic. “I can´t drive my BMW to downtown,” he exclaims. “We should go camping in Colorado instead, at least there the nacos won´t be rebelling against us.”

2 Comments leave one →
  1. 27 December 2006 2:05 pm

    how a mirage does sparkle from a distance…

  2. 24 April 2008 1:57 pm

    jiji the fresas are “panistas” literally because they are business people who manage the wealth.

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